有网友提起Walmart的例子:他们不同意实行政府提出的最低工资,政府就不让他们开,那我们就不能买到便宜东西了。为什么一些城镇死命不让Walmart 进来,要进来也只能少数。原因之一是怕他们垄断。Walmart到处那些小店肯定关门了,因此不利于自由竞争。想象一下最后全国就剩下Walmart一家了。大概低价也完了。好在我们现在还有Costco, Target…
有美国人把Walmart 形容得很坏, 权且一笑。
他们就是这么干的!
1. move into an area and under price everyone for a while, even if in the short term you loose a little money.
2. once customer base grows and the word of mouth free advertising has made you the first thought of store when people want something, you slowly raise prices.
3. continue to have low price "draws" to keep the mental picture of you as being the low price store. Because of their public image even in poor economic times they are seen as the poor persons friend.
4. keep most employees at part time to save on benefits and wages.